News Peeball Triumphs at PR Week Awards Peeball’s creators, Matthew and Elaine Sweetapple, have won another top national award. PR Week – Britain’s leading PR Industry trade magazine – has awarded the husband and wife team its ‘Best ‘Not for Profit’ Campaign 2003’ Award for their work on Peeball. Announcing their triumph at a glitzy ceremony at London’s Grosvenor House Hotel, the PR Week Judges described Peeball as “A clear winner, a firm favourite and a brilliant product”. The PR Week Award is the Sweetapple’s third major award in a busy year that has also seen High Commendations in such diverse competitions as the Charity Week Awards and the Communiqué Medical Awards. Matthew Sweetapple said; “We are obviously absolutely delighted. Peeball has been a wonder product for us and The Prostate Cancer Charity and, with the project now set to launch in Australia, Canada and the USA, it looks like Elaine and I will still be hanging around men’s toilets well into the New Year”. Many thanks to everyone who has helped make Peeball such a phenomenal success